Digital Media With Emma Dryden, Rubin Pfeffer, and Loreen Leedy

In the Digital Media Track at SCBWI Orlando, Emma Dryden reminded us the iPhone and the Kindle were first introduced in 2007, only four years ago.

Rubin Pfeffer added the prediction that by 2014 consumers would own 250,000,000 tablets.

Emma Dryden told us Laura Rennert, an agent at Andrea Brown Literary, has helped her client P.J. Hoover self-publish!

Even Kirkus has started reviewing apps.

I am left with the feeling we are tettering on the brink of a revolution almost as mind blowing as when the printing press replaced the handwritten book. Since we can't stop the coming changes, the best strategy is to adapt.

Luckily, Loreen Leedy is a wealth of knowledge for authors. The following notes are from her talk:

Why Should An Author Develop an App?

1. As a companion to a print book.

2. To reissue an out-of-print title.

3. To explore a niche market that a traditional publisher may not be interested in.

4. To create something impossible any other way.

What Are The Differences Between A Picture Book And A Picture Book App?

1. A printed book's format is static, but an app can be designed so that a reader chooses what happens next.

2. A picture book usually has 32 pages. The number of pages is optional with an app.

3. A picture book has double page spreads. An app has a single one-sized page.

4. An app has features that a picture book doesn't (e.g. narration/sound, games/activities).

5. An app is much easier to update than waiting on the next print run.

When Designing An App Think Movement

1. Flowers bloom.

2. Birds eat worms

3. Wheels go around and around.

4. Puzzles are assembled.

5. Bikes are taken apart...and put back together.

6. Autumn leaves change colors.

For savvy content creators, the possibilities are endless!

For much more information about picture book apps check out the following links:

Loreen Leedy<

E is for Book<

Plus there's a chat about apps on Twitter Sunday evenings at 9:00 #storyappchat.

What are your experiences with digital media? Have your feelings changed about self-publishing? Do you own an e-reader? Have you purchased a picture book app?

Writing Picture Books Tips From Rubin Pfeffer at East/West Literary

I recently had the good fortune to attend a workshop at the Florida SCBWI conference led by Rubin Pfeffer. The workshop was called, "The Art (or Science) of Picture Book Submission."

Mr. Pfeffer started by telling us it's a tough market for picture books. One reason is the number and quality of good chapter books. Kids are simply graduating to chapter books earlier, which is why editors are looking for brief picture books written for the very young.

Mr. Pfeffer shared a story about a picture book he recently sold called A PRESENT FOR MILO. After he made the rounds of New York houses, he simply could not sell this book. Because Mr. Pfeffer is a champion of e-publishing, he had an "app" made of A PRESENT FOR MILO. The electronic version led to a print book deal. He opened my eyes to the possibility of a print and e-version actually complementing each other.

The following list is the criteria Mr. Pfeffer uses to evalutate picture book submissons. He credits the list to his dear friend, Andrea Welch at Beach Lane Books. A manuscript doesn't need all of these, but it should have several of them.

1. Who is the manuscript for? Is there a clear audience?
2. Is the manuscript emotionally engaging?
3. Does it meet a special childhood emotional need?
4. Is there a highly creative concept, structure, or execution?
5. Does the manuscript use clever, evocative language?
6. Is there a compelling narrative arc?
7. Does the manuscript have strong pacing? Fun page turns?
8. Wordcount...Keep it down! Has the author left enough room for the illustrator to bring it to life?
9. Are the characters memorable and relatable?
10. Is it a story kids will want to hear again and again?

I was thrilled to meet Mr. Pfeffer, and proud that I'm represented by his partner at East/West Literary, Mary Grey James.

I'd love to hear if these tips help with your picture book submissions. Happy Writing!